5 Best Digital Marketing Companies in Bhubaneswar

Posted on May 17, 2022May 17, 2022 by FluenceTech Academy

Digital marketing is extremely crucial currently. So there are numerous digital marketing companies in every nook and corner of the Bhubaneswar.

Choosing a perfect digital marketing company can be an overwhelming task.

Are you inquisitive about which digital marketing companies in Bhubaneswar will be a better option for you?

Don’t worry. We got your back. we have listed the top 5 digital marketing companies in Bhubaneswar that can assist you to extend your business and build an online presence.

The improvement of digitalization compels various companies to understand the importance of digital marketing. The immense importance and scope of digital marketing tell various companies to avail the benefits of digital marketing in their companies.

Being digital marketing an enormous domain, it was impossible for them to implement the tricks and tactics of digital marketing alone. So they are extending and increasing their overall business with the help of various digital marketing companies.

Do read the blog below and find all your queries resolved concerning the digital marketing companies in Bhubaneswar.

But before diving into the blog, let’s find out how to choose a perfect digital marketing company for your business.

How to choose a perfect digital marketing company for you?

Various digital marketing companies in Bhubaneswar differ from each other as per the service it provides, their budget, size, strength, and customer base. So before choosing a perfect digital marketing company for you, you need to know your strength and what you want and choose as per that.

Before choosing a digital marketing company, the first thing you have to determine is your budget and within what budget you want your work to be done.

It doesn’t mean you go for the cheapest digital marketing service. The cheapest one may not do your work properly but it’s always to work within your budget.

After determining the budget find out the companies which are providing the services you need within your budget. First Know your market needs and the company that provides that service in your budget. Then decide yourself as per that.

But don’t make an immediate decision. First, do research about the company you have chosen. Go for its review, feedback, clients, potential, specialization, values work history, and more. Then decide for yourself.

Then go for the company and ask for its workflow and how they work. It will help you to understand whether they are going to meet your market need, and expectations or not.

After going through these steps you can now finalize the company and give your work to do.

Without any further delay, let’s jump into the blog and find out the top 7 digital marketing companies in Bhubaneswar.

Best digital marketing companies in Bhubaneswar

FluenceTech Digital

FluenceTech Digital is one of the evolving and best digital marketing companies in Bhubaneswar that is focusing on improving the online presence of their clients by implementing the most sought-after marketing strategies.

The company believes that the clients are not only the mere customers who pay them, they take the responsibility to provide end-to-end digital marketing services to them.

It is the number 1 SEO company in Bhubaneswar that not only make your online presence but also helps your brand to rank higher on the Search Engine Results Page so that it can drive more traffic to your website.

The efforts of the team of the company’s digital exports reflect the desired results. They understand your needs and help you achieve your goals.

FluenceTech Digital highly believes that teamwork is the foundation of success.

So they plan, execute and implement strategies solidary for the clients.

The unprecedented teamwork of the company with the client rewards the company with growth and exposed them to acknowledge new skills and practices.

FluenceTech Digital has already served a large number of international clients and provided them with the best services to accelerate future business growth and occupy the no 1 rank in the market by competing with all the opponents.

Service provided

FluenceTech Digital provides services on digital marketing, e-commerce solutions z web designing and development, pay per click, content marketing, email marketing, etc.

Contact details

Address- N1-311, First floor, IRC Village, Bhubaneswar-751015

Email ID– sales@fluencetechdigital.com

Phone number- +91 9348393635

Digital Gaurabh

Digital Gaurabh is one of the leading digital marketing companies in Bhubaneswar that provides digital brand-building services to various companies. It runs various campaigns and promotions for the companies that want to implement digital marketing strategies that help to increase sales.

The team of experts at Digital Gaurav gets involved in extraordinary branding and epic campaigns that perfectly innovate new ideas for the brand. Thus it works out great for the clients.

The team can help the business to develop the marketing strategies of their clients to drive more relevant visitors to the business and compel them to become potential customers.

Coming one step ahead and joining them can transform the business you run in a way you have never imagined.

Service provided

Digital Gaurabh provides services in all fields of digital marketing.

Contact details

Address: plot no A 25, Saheed Nagar, Near Aangan Restaurant, Bhubaneswar

Email ID: info@digitalgaurabh.com

Phone number: 8339962934

Shriyans media

Shriyans Media is one of the best digital marketing companies in Bhubaneswar that is engineered with the sole purpose of creating unparalleled narratives for individuals and brands to tell their stories most honestly and compellingly with a team of the experienced and celebrated professionals from both digital and print media.

It is a lean and result-oriented organization that collaborates between on-demand contractors and in-house teams to provide outstanding performance with an efficient cost model.

Shriyans Media has positioned itself as the epicenter of the digital revolution and brings together the unparalleled passion to create world-class content that turns our clients into lifelong customers with years of experience. The company ensures that the clients should get a sample of the value proposition of the client.

This digital marketing company is present in the entire value chain and therefore it can help its client to execute their vision from scratch.

Service provided

Shriyans Media provides a wide range of services to its clients that includes content creation, market analysis, and research, public relations, social media, advertising and events, and marketing in the digital, print, and broadcast mediums.

Contact details

Address: Plot No. – 1293, In Front of Indira Maidan CRP Chowk, Nayapalli, Bhubaneswar, Odisha 751012

Email id: info@shriyansmedia.com

Phone no: +91 8480892191 / 7606011071

Addzet advertising and media

Addzet advertising and media is one of the leading digital marketing companies in Bhubaneswar that not only deals with local clients but also deals with international clients.

With having years of experience in digital marketing and how to make a stranger a buyer and a buyer to a repeated customer, when a client became a customer of Addzet advertising and media, they completely take care of the client’s business and look after the complete online marketing lifecycle to build a good and lasting relationship with new prospects and to convert them into loyal and repeat customers.

They know that marketing is not a one-time procedure. Instead, it is a continuous process that defines a value-driven customer journey strategy and executes them properly.

They put the right effort at the right time on the right platform. So they can generate high-quality leads for the clients.

Service provided

Addzet advertising and media provides services in Social Media Marketing, Search Engine Optimization, Pay Per Click Advertising, Content marketing, email marketing, affiliate marketing, influence marketing, etc.

Contact details

Address: 1693/2497, Nilakantheswar Rd, Baramunda, Bhubaneswar, 751030

Email id: info@addzet.com

Phone no: 9777181234

Digituall

Digituall is one of the best 360 digital marketing companies which is creative and digital in core and delivers the best results for the brands of the client.

This company is both creative and analytical in its approaches. They provide different services to different clients as per their needs.

The perfect and contemporary blend of strategic and creative minds churns out the best solution for the business and the result-driven digital marketing strategies help with brand building, accelerating sales, and connecting the business with the targeted audience in the ever-evolving digital space.

Service provided

Digital provides services in Social Media Marketing, Search Engine Optimisation, Influencer marketing, Pay Per Click Marketing, Advertising, and promotion, creating campaigns, Content Marketing, Public Relations, etc.

Contact details

Address: B1, Industrial Estate, Sambad South Campus, Rasulgarh, Bhubaneswar, Odisha 751010

Email id: info@digituall.com

Phone no: +91 9583333883

Concluding thoughts

Ok readers, That’s it. Here are the top 5 digital marketing companies in Bhubaneswar. We hope that we can resolve all your queries regarding it.

Considering the tips we have discussed above, you should finalize among all the digital marketing companies that may fit your needs and desires and provide you the service you wish for.

How to Become a Copywriter in 2022 – A Step by Step Guide

Posted on May 10, 2022May 2, 2022 by FluenceTech Academy

Is writing your passion and wanting to have a great career with a well-paid salary by following your passion. Then why don’t you consider copywriting as your career?

Don’t have enough ideas about copywriting and wondering how to become a copywriter?

Then stick to the article below- A complete guide to learning everything you need to know about copywriting and copywriters and get your all doubts cleared before starting your journey as a copywriter.

What is copywriting?

Advertising your service and product does not provide you with the results you need. This is just because the writing is not that effective to compel a customer to make a purchase. Content has always been a huge factor in success.

That’s where copywriting takes its place.

So copywriting is a form of writing which is used as an effective marketing strategy to

increase the brand awareness and ultimately persuade a person to take action.

The persuasive words that compel a customer to make a purchase are known as copy.

Copywriting is one of the most essential parts of marketing or advertising. It has made its presence almost everywhere you look or go.

Copywriting is a century-old craft when copies were handwritten to make sales. However, it has evolved alongside the development of the advertising medium that is from radio to television to digital and social media.

Copywriting is a good career option that has immense potential to pay you a great salary and ample opportunities to do remote work.

What do copywriters do?

You might be wondering who is behind the copywriting? Of course, a copywriter.

Copywriters are trained professionals who are well-trained to craft words in such a way that will connect with the target audience and insist them take some action.

They are the professionals who use the medium of writing to inform, engage, impact, and persuade the audience.

A copywriter has the ability to understand the needs and desires of the audience and he strategizes himself in such a way to connect with the audience, presenting them with a solution showing that their problem is well understood.

Copywriters are one the demanding roles who have crafted themselves with in-depth knowledge, creativity, and hard and soft skills.

A copywriter generally communicates with the client, understands their exact purpose and requirements, and creates a clear, concise copy as per that.

Their works may include

Brainstorming and Writing informative, inspiring, and educating content that engages the audience with the business.

Writing engaging copies to let the audience take some action.

Research to find a topic, brand information, keywords, and other information related to the topic.

Editing and proofreading to refine the content.

Pitching marketing and advertising ideas to the clients and other decision-makers of the company.

Developing brand voice

Analyzing results to make the future copywriting strategy

Difference between copywriting and content writing

Content writing and copywriting always overlap. Sometimes their roles are confused and misunderstood. However, their core objective is different from each other.

The goal of content writing is to educate, help, or entertain potential and prospective customers. The main objective of content marketing is to establish brand relationships, deepen topic-area expertise, keep them engaged with the content and confirm that a product, service, or company is the customer’s best choice.

The main purpose of copywriting, on the other hand, is to make sales. It generally addresses the problem of the audience, giving them a solution by evoking emotion.

Contents in content writing are generally in their longer form giving the information to the audience. But, the copies in copywriting are short, brief, and clearly meant to compel the audience to take action.

Where do copywriters work?

Copywriters work almost everywhere. All the companies that advertise their services and products need them in order to increase their visibility and make sales.

As a copywriter, you can work in the following field.

In the marketing team of any company

You can work directly for a company as a member of its marketing team as an in-house copywriter. You can help in the development of the marketing strategy of the company and write copy for its marketing campaigns and advertisements.

For an advertising or marketing agency

As an agency copywriter, you can develop marketing campaign pitches or ads to win outside clients for your company and then execute on their successful pitches. With an agency, you’ll write for client companies you don’t work for.

For yourself as a freelancer:

You can also work as a freelancing copywriter and work for many companies with flexible work timings.

How to become a copywriter?

Being a copywriter is so easy. You just need to follow these steps:

Identify your niche

As a copywriter, you will have a lot of options for writing ranging from ads and product descriptions to marketing campaigns and technical documents. It depends on you to identify your niche and what you are interested in writing. It helps you to write good copies without any errors.

Understand the basics of copywriting

To write an effective and influencing copy you need to understand your audience. This requires the need to understand the basics of copywriting, human psychology, and the needs of the target audience. Although it is very crucial to write a copy in your own individual style, you have to give the utmost priority to the requirements and instructions of the client and audience.

Pursue any course for academic qualification

To become a copywriter, it is not mandatory to have any formal academic qualification but pursuing a copywriting course can help you to structure yourself to write an effective copy. Since copywriting is a competitive field, some companies and agencies require a certification course before starting your job and give their utmost importance to the candidates who have a certification in copywriting or other professional courses relating to copywriting like marketing, journalism, etc.

Improve your written skills

As a copywriter, you will create textual writing materials for specific purposes by following the standards and guidelines described by the clients. To excel at it and write influential copies you need to improve your written communication skills. Along with regular practice and a good reading habit you can expand your vocabulary skills and give clarity to your writing.

Skills required to become a copywriter

If you are striving to become a copywriter, there are certain central qualities you need to excel in to be the best in your field.

The required skills are as follows.

Writing skills

Copywriting is all about writing. The act of writing is a recursive process and without perfect writing skills, you can’t nail this job. you don’t need to be good at the beginning. Regular practice can help you to improve and refine your writing skills over time.

Creativity

Creativity is the most essential skill to generate ideas to write a copy, understand what the audience wants, and a client’s instructions. You must need to have the creativity to make your content engaging and appealing to the audience.

Communication skills

To write a good copy, you need to listen attentively to your audience, understand their vision properly, and interpret their vision. These things only require excellent written and oral communication skills. You need these skills to understand others’ perspectives and to be understood completely which helps you to assert and position yourself as an authority in copywriting.

Attention to detail

As a copywriter, you need to judge the work from the audience’s perspective. You need to lessen your errors as much as possible and for that your need to put your attention to details. You need to look for correct punctuation, vocabulary, spelling, grammar, and proofreading for consistently emerging good quality content.

Future growth potential

Are you worried about your future?

Don’t worry.

Copywriting is one of those careers which is going to grow by leaps and bounds in the upcoming years.

The industry of copywriting is growing at an unprecedented pace. In fact, we have already witnessed the massive transformation and the enormous change that took place in 2022.

COVID pandemic let the companies come online and reach out to the customers through digital platforms. Thus the businesses are exploring more using the digital platforms by using engaging copies to connect with their audience.

Due to this, there are a lot of unparalleled opportunities for the copywriter today. It shows that the future is extremely bright.

So if you are planning to learn copywriting skills, it can provide you with a lot of job opportunities. You will be the ray of hope for the companies that will pay well for your content.

Copywriting is not only for the writers. If you are a digital marketer, you can learn the skills of copywriting that can multiply your earnings. With the skills of copywriting, you will always be cherry-picked.

Conclusion

As you read the content this far, you have an idea of what is copywriting and how to become a copywriter.

Writing a copy doesn’t have to be complicated. Copywriting is not as easy as you think. But it’s not that difficult though. It just needs the skills, research, and deep understanding of the business with the target audience.

A curated copywriter who is armed with all types of information can amplify the marketing efforts bringing a high ROI to the business.

So, use all the information you get and start your career today.

Video Editing as a Career- A Step by Step Guide

Posted on May 7, 2022May 2, 2022 by FluenceTech Academy

Do you love movies, shows, and Youtube and enjoy editing raw footage to tell a story? Do you want to be a part of this creative field? Then why don’t you consider video editing as your career?

Or already you considered it as your career but thinking that career paths of video editing are dizzying and you don’t have enough idea about it what does a video editor do? And how to become one?

I can tell firsthand that video editing is the most creative, fun, and creative career out there that can provide you with good career opportunities in the future.

To know more and to have the exact ideas about it, keep reading the following article.

What is video editing?

Everyone goes to see a movie, everyone enjoys it but someone rarely considers what is going on behind the scene making it hit.

Video editing is the key factor that makes a film hit and engaging.

Then, what’s that?

Video editing is the art of production to make the scenes appealing to the audience. It covers the whole process of re-arrangement and modification of the video to make a final video that grabs the attention of the audience.

This process starts with choosing the best raw footage for the movie which includes removing unusable footage and stringing the best footage together in the best possible sequence. In a video editing process, it is ensured that each scene perfectly segues to the other.

Sound is another important aspect of video editing. Sound effects are generally added to the video to make it appear the original part of the video.

What does a video editor do?

Most simply, the video editor is a person that gives a final video together.

Video editors are considered the backbone of any production house.

The main job of the video editor is to tell a story by putting all the audio and video footage together.

In earlier days, before the use of modern and digital cameras, movie footage is shot on real strips of film. There was a time when video editors had to physically cut and splice the scenes together. But today, with massive computerization, the video editing work is done with digital footage and computers.

At first, a video editor makes his vision or idea ready that what your story will convey. Then he weaves all the raw footage together with his creativity to finally tell the story.

They are also responsible for the graphics, text, audio, dialogues, and animation throughout the video.

A Video Editor communicates with their clients, spends many hours editing footage, importing and organizing required footage, working through multiple phases of cuts, or implementing edit requests as per the desire of the client.

But these days, digital video editing is the buzzword you may hear that makes the work of a video editor easy using various computer technology to facilitate the whole editing process onscreen.

It is the most basic work that a video editor does but it differs from individual to individual based on the project they work on and their roles in the field.

Why should you choose video editing as a career option?

In short, video editing is a great career to pursue. There are a lot of opportunities in video editing on the horizon that can support you for a foreseeable future.

Below are a few reasons which will provide you with insight that why should you choose it as your career.

Highly demanding job

Video editing jobs are rising in a great manner since the introduction of the internet. Since so many websites today are relying on video content to draw the attention of the customer, there are always new video editing positions opening up.

However, your career options aren’t relegated to just an internet website or publication. Many content creators excel at their chosen topic and can create great content but don’t

know about editing it. That is where your opportunities come in.

A study shows that employment in video production is expected to grow by 22% from 2019nto 2029 which is more than average.

It shows the demand for video editors is at its peak which can provide you with a great lump of opportunities for your career.

There is always something new to master

The common pitfall of most jobs is they become repetitive over time. A career with a variety of interesting works is always a huge bonus.

Video editing generally offers many additional career paths and technology with interesting things to learn. Video editors can seamlessly do various other roles in the entertainment industry as well as various other sectors that require video editing.

In addition to all career opportunities, you can also learn various other techniques to excel in your existing role. Becoming more valuable by acquiring new skills is a perfect way to get promoted and get a well-paid job.

An abundance of job opportunities

Once you get your first job in video editing, you can get invaluable experience that help you to take your life forward with a better-paying job. This experience will help you to land the abundance of job roles that are available to you.

This will help to open many doors ahead of you when you choose a video editing career.

Freelancing job opportunity

The most beneficial advantage you can get by being a video editor is a freelancing job opportunity in which you can decide when to work or when not to but you have to submit your work before the deadline.

You can do multiple jobs at a time and earn more but it depends on you how can you manage time and pressure.

Skills required for video editing

The video editing industry is a fast-paced industry with quick-moving phases. To stay in this working sector you have to be fast by constantly working within the deadline. To stay on top of deadline and to meet the client’s request, a video editor need to be passionate, organized, and level-headed.

A video editor must stay prepared to work with many personalities and to receive and implement critical feedback. You also have to implement the last moment edit request as per your client’s desire. They need to stay prepared for changing timelines and works.

Video editors are required to be imaginative and techno-savvy to give their imagination a perfect outlook. He must have an analytical mind and teamwork capacity.

Besides these, the other skills to be a video editor are:

Communication skills to communicate and understand the needs and desires of your client.
Computer skills to use various editing software.
Visual skills to add visual effects to the video for filming and editing.
Detail-oriented to go into every detail of the video and give a perfect final video.
Creativity to imagine how the final product will look to an audience and make the required changes.
Adaptability
Problem-solving skills
Self-motivational abilities

Eligibility criteria for video editing

There is no formal education is required to work as a video editor. Everything one needs is a good hand in computer systems and programs used in digital video/film editing and an interest in editing visual media.

However, Most editor position requires a bachelor’s degree in the film and broadcasting field. While earning these degrees, students should also opt to participate in internships, which allow them to work alongside experienced video editors and gain experience before starting their careers.

Editors are trained well during their training program by providing well educated about the various editing software.

The job outlook in video editing

There are numerous job opportunities along the way as a video editor.

Most video editor can start their career as editor assistance to the senior editor who works in broadcasting sectors and production houses. After gaining experience, they can go to their level and work in the position of senior editor.

One can work in media houses, film studios, and news channels. they can also find numerous job opportunities in various production houses throughout the country.

Besides that, the increased popularity of online video clips can also give numerous job opportunities to a video editor.

There is a wild range of areas where you can work depending on the work you like to accomplish and the production you want to make. Some of them are:

Film editor
Marketing video editor
Animator
Television studiop editor
Broadcast engineering technician

Salary in video editing

A Video editing career is a very lucrative career if done properly. The average salary for video editing in India ranges from 3.5 lakh to 7 lakh per annum with the highest salary in the motion picture industry.

The average salary depends on various factors such as experience, location, specific industry, education, training, etc.

Concluding thoughts

As you read this far, you may be encouraged to leap into this incredible field. There are a lot of job opportunities to find their way out in this industry that is continuously growing. This shows there will not be a shortage of work if you have got the right training and education.

But sometimes it gets hard to just get started. So don’t be afraid to get started. You’ll learn gradually and will find your path.

Then what are you waiting for?

Start your course today to be an editor and give a jumpstart to your career by considering how important this field is becoming.

Why Should You Learn Search Engine Optimization in 2022?

Posted on May 5, 2022May 2, 2022 by FluenceTech Academy

Are you looking for a short-term job-oriented course to serve you with better career potential? Then why don’t you go for SEO as a career?

Let Search Engine Optimization serve you with its enormous potential and make your career sought after.

SEO and in general Search Engine Optimization is not something new. It has already made its presence for two decades but gained popularity as a real professional in the last few years.

It is not just a career option, it is a must-learned skill for every marketer to make their effective presence online, and for each person who is making their website online, blogging.

As the world is optimizing digitally, the number of internet users is increasing gradually and various companies are practicing digital marketing. So it has emerged as a hot career option these days.

So no doubt, if you want to make a career in Search Engine Optimization, it will bring you a lot of job opportunities.

Don’t believe us. You might believe this.

Do you have questions? Read this article and Let it solve all your queries.

What is Search Engine Optimization?

SEO generally stands for Search Engine Optimization is a process of improving the quality of a website or webpage and the quantity of website traffic.

Simply, it refers to the process of improving your website to increase visibility. The better visibility you get in search engines, the more chances to grab attention, and get customers and you can do better for your business.

It includes producing high-quality content while maintaining the site’s technical health, monitoring the local search presence of the website, amplifying the content to get backlinks, and more.

Unlike paid advertisement, it generally involves getting organic traffic to your website without paying a penny for it.

Being search is a primary way that a user uses to navigate the web, search engine optimization is an essential part of any digital marketing. So a small effort on SEO can result in a highly optimized website with a greater number of traffic and potential business.

Google uses a formula called the google algorithm to sort out who gets priority in search engines and ranks higher.

What do SEO specialists do?

SEO specialists are the marketers who do research, analyses, optimize, and improve the website’s ranking in search engines.

They optimize a page across a website ensuring the search results create a positive user experience, increase brand awareness and lead, and grow website traffic.

In general, they are digital marketers not different from traditional marketers trying to create more sales for the company.

An SEO expert increases the website traffic by using some simple tactics like doing keyword research and leveraging tools like Google Analytics which helps to attain major benefits for the company.

An SEO expert must have an understanding of three levels of SEO technical, on-page, and Off-page optimization, a brief knowledge of search engine algorithms, link building, critical thinking, data skills, a mind for marketing, good communication skill, and a collaborative spirit.

An SEO specialist can work full-time in a digital marketing company or do freelancing for any client.

It seems that SEO is quite difficult and technical and it can only be done by the experts. In fact, it’s a myth. Anyone can learn the techniques in order to improve their business.

No matter why you are learning SEO, whether you are learning it to build your career or to improve your business, a certification course is always better to have a good hand in the field you go to.

FluenceTech Academy is one of the best digital marketing institutes to start your course that will not only upskill you with the required skill set of search engine optimization by real-time industry experienced trainers but also provide you with the practical experience to meet the real-time industry needs.

Why should you learn Search Engine Optimization?

Huge demand for SEO specialists

Big and small online businesses are looking for a good ranking on Google to get high traffic, more leads, and ultimately to get more sales.

To make this happen, businesses are recruiting SEO experts in their companies and hence they will always be in demand.

If you look at any job site for a Search Engine Optimization specialist job, you can experience the actual demand and find a lot of good opportunities out there.

Besides this, it is one of the most secure careers out there. If you upskill yourself with the latest trends undoubtedly you can have a secure long-term job career.

So if you have the actual skill set as per the requirement, undeniably you can get a better job and can nourish your future in a better manner.

Earn a handsome amount of money

Being a demanding job, the salary of an SEO expert is also very high.

An average SEO specialist earns around 4 lakh to 5 lakh per annum while an expert in this field can earn up to 11lakh to 12 lakh per month.

The outcome is always very high, whether you are learning SEO as a career option to get a good job or using the SEO skills for your business to rank high in search engine result pages.

With better knowledge of SEO skills, you become more valuable to the company besides earning good money.

Get freelancing opportunity

If you are looking for remote work or want to work as an individual, you should choose SEO as your career.

The biggest asset of SEO is it allows you to work from anywhere, sitting at your home or your convenient place from your comfort zone.

If you search anywhere, you find most of the Specialists are working as freelancers independently deciding when to work or when to not as per their convenience.

If you have the right kind of skill set, you can get a good freelancing job with a high salary no matter where you work.

Get more traffic to your website

SEO is an effective way to increase your web traffic by making sure that your website features are in relevant searches, and so draw the attention of visitors.

So If you are running a business or have your website, you must learn SEO as it is an essential tool for online marketing.

With a better understanding of SEO and other available tools, you are better equipped for yourself and for the business and easily meet the real-time challenges.

There are many essential elements of SEO, including website optimization and keyword ranking, so you must learn this to keep up with the latest trends and techniques, and to increase brand awareness of your website.

Good SEO will help to get you more traffic. Understanding how it works in a practical field and then applying it to your website will mean you won’t just get more traffic, you will get more sales too earning more money.

Stand out from the competition

Pursuing a less competitive course increases the chances of getting jobs.

In this competitive world, where everyone is running behind government jobs and jobs like doctor and engineer, learning this profession can help you to stand out from the competition.

Up-skilling yourself with the tricks and tactics of SEO will not only help you to stand out but also be ahead of them with better career advancement, high-paying salaries, and remote work opportunities.

6. Make your presence online

The main purpose of digital marketing is to be found online. All your work goes in vain if you can’t be found in the search engine.

Learning Search Engine Optimization not only helps your website to look good but also helps you to get found.

Besides this, it also enables you to know when, how, and where to appear online and owning your online presence, impacts the impression your potential customers have.

7. An important part of digital marketing

SEO is the most important part of digital marketing. Digital marketing and SEO are the two sides of the coin.

Whatever work you do online, it remains recessive if no one sees it. This skill helps your work to be found. So SEO is one of the top skills to be learned in online marketing.

Every successful business has done SEO on its website. It helps to acquire more customers to your website, converts readers into customers, and makes more sales.

Future scope and career growth potential

According to a study of BLS, the demand for SEO experts is going to rise by 8 % by 2028 which shows a better future for search engine optimization.

The future scope of SEO is very broad and bright. There are numerous job opportunities as an SEO specialist.

A report in the Times of India suggests that jobs on search engine optimization will create more than 1.5 lakh jobs with a salary range of 4.5 to 5.5 lakhs in the upcoming years.

SEO is not going to eliminate in the nearest future. Social media and search engines are about to merge in the upcoming days. Facebook and Twitter have already started their initiative to merge with search engines. So this career has a great long-term future.

After the COVID pandemic has decreased the growth rate of the economy, India is now on the track to the fastest growth in terms of business growth and generating employment. So companies are realizing the potential of SEO specialists for their business and recruiting them in a high number.

A LinkedIn report suggests that SEO and SEM are the hottest skills that people get hired in a greater number.

It shows a better future for SEO specialists. So pursuing a career in this field of the profession will be worthwhile.

If you want to learn the skills and tricks of search engine optimization, you must enroll in a certification course at any training institute to start your learning.

FluenceTech Academy enriches you with all the required skills of SEO and promises a better future for you.

Conclusion

As you have read it so far, you must have a clear idea about how pursuing search engine optimization will help you in your future career.

Search engine optimization is among those career opportunities that are on boom these days and provides a great opportunity to the students pursuing it.

Then what are you waiting for?

We invite you to check out the comprehensive and well-researched course of FluenceTech Academy to walk through.

To get enrolled for the course, click here.

7 High Paying Digital Marketing Jobs in 2022

Posted on May 2, 2022May 2, 2022 by FluenceTech Academy

Are you thinking about the jobs you may do in digital marketing? Which job roles will suit you as per your area of interest and pay you a good salary?

Then read the article below, get all your questions answered and make a decision with the proper information.

Selecting a job is quite nerve-wracking. Stress and anxiety turn out to be the inevitable part of the job selection procedure.

There are many factors you should look at before considering a job to do like how much it can pay you? Will your learned skills be utilized? Will it be worth doing or not?

Digital marketing is not out of the box.

If you want to do a job in digital marketing, there is a huge demand in this field. Besides, there are a variety of job roles to do in this industry. Choosing a perfect job that suits you is so tough.

Wherever you go, whether it’s a field of business, management, or a creative and tech sector, every sector has an abundance of digital marketing jobs.

Here is a list of some of the most important digital marketing jobs that are expected to be in demand in the coming years.

7 High Paying Digital Marketing Jobs

Digital marketing manager

Digital marketing managers are the marketing professionals who are in the charge of planning, operating and managing marketing campaigns that promote the brand, products, and services of a company.

A digital marketing manager encompasses numerous responsibilities. Their primary focus is to enhance and grow the digital assets of the company and to create opportunities to generate sales.

He or she plays a vital role in improving brand awareness of the business within the digital space along with driving website traffic and acquiring leads.

An effective digital marketing manager must have a grasp of digital technology as well as in the field of business and marketing. Just like a marketer, he must have experience in creating a digital marketing strategy with perfect planning and execution.

Anyone in this place should have the ability to do financial forecasting along with being capable of taking risks, better future marketing strategies, and being patient to hold firm on decisions.

Earning potential – A digital marketing manager has an earning potential of 3-7 lakh per annum.

Content marketer

Content management is the heart of any digital marketing agency or any company that is introducing online marketing as it is the base of the digital marketing strategy and touches almost all ranges of marketing.

So the content marketer is the most important job role in this field.

Content marketers not only need to create organic, effective, engaging, and SEO-friendly content but also have the knowledge of how to create, organize, store and maintain it effectively.

So to be a good content manager, you not only need to be creative, self-motivated, organized, and a great writer but also able to create stellar writings that work across every field.

Content marketing is not only restricted to the creation of written content, it also includes video creation. To create quality content, you need to have top-notch writing skills, creativity and to be able to persuade your audience

Earning potential– The average earning potential of a content marketer is 5-6 lakh per annum.

Social media marketer

Social media marketers are the professionals who use social media channels to promote their products and services.

A good social media marketer must know the variation between all the social media platforms and use the one that works best for their needs at the time.

Besides, they must have in-depth knowledge of the target market as the marketing strategy of social media totally relies upon the audience.

They need to increase their followers on their social media channels to show their brand identity and engage them with your brand by providing valuable content.

By implementing the social media strategy, the social media marketer also tracks the consequences and improves their approaches toward a better output.

Earning potential– The average earning potential of a social media marketer is 5-6lakh per annum.

UX designer

UX designers or user experience designers are the professionals who are responsible for digital marketing applications and the development of a product.

UX designers need to design the product as per the marketing experience. So they must need to have the knowledge of the product or service that the business provides along with an in-depth understanding of the audience.

They play a vital role in visual designing and testing of the website and also keeping an eye to improve user experience.

As a UX designer, you are responsible for making the technology and products enjoyable, usable, and accessible for users.

Whether you’re designing a new product, with certain new features, or making modifications to an existing product, the UX designer must consider what is best for the users and the overall user experience to increase customer satisfaction. On the other hand, you also make sure that the product or service should meet the needs of the business.

Earning potential– An average UX designer earns up to 4-6lakh per annum.

Email marketer

Email marketing is a specified area of content marketing and a primary lead-generating activity in digital marketing to convert leads into sales.

Email used to be one of the most effective content formats out there. To perform well in this, an email marketer needs to apprehend the effective email marketing strategy and how to write any email persuasively.

So they can also be regarded as the competent marketers of the content marketers and copywriters.

Email marketers are responsible for creating, organizing, and managing email marketing campaigns. Besides, they have different tasks to carry out which may include campaign optimization, alignment of email campaigns with key messages, management of email lists, supporting digital marketing efforts, etc.

An email marketer definitely must have a grasp of making email lists, setting up automation workflows like welcome emails, order confirmation, etc, and how to drive email conversions.

Earning potential– A Email marketer can earn up to 2-3 lakh per annum.

Web developer

The web developer is a high-tech digital media job and the demand for specialists with these skills is booming these days.

It generally combines creativity and the knowledge of technology. So it suits the people with the knowledge in it.

Web developers are well acquainted with technology and understand how web servers and computers operate.

As a web developer, the tasks will vary depending on your work situation, but there are various responsibilities which may include designing navigation menus and user interfaces, writing and reviewing sites, testing web applications, collaborating with designers and developers, etc.

The work is generally very project-targeted and involves collaboration with a team of people who assist in coordinating the needs of clients with the end product.

Earning potential– The average earning potential of a web developer is 4-6 lakh per annum.

SEO specialists

SEO and SEM are very much essential for any digital marketing campaign and anyone who excels at it and demonstrates technical knowledge along with expertise in digital marketing strategy will get a good job along with a highly paid salary.

An SEO Specialist basically tests, analyzes, and changes a website so that it can be optimized for search engines, and the website ranks higher in the search results on major search engines such as Google and Bing which increases the site visibility.

SEO and SEM are the most difficult fields to specialize in among all the digital marketing jobs as search engine algorithms keep changing from time to time. To have a great ROI and increase brand awareness, the business must have to understand how it works and stay updated.

Most businesses, especially e-commerce sites that want to rank higher in the search engine results to increase website traffic and profit need SEO specialists.

Although the demand for SEO specialists is high, there is a scarcity of them in the market. So working as an SEO specialist will be quite profitable.

Earning potential– A SEO specialist can earn up to 2-5lakh per annum.

Final words

Reading the whole article might provide you with the knowledge of different job roles that you can do in the field of digital marketing.

There are numerous job roles and possibilities in this sector. You just need to seize the right thing for which you can give your best.

Then what’s the problem!

Go and get your desired job.

How to choose a perfect digital marketing company for you?

Best digital marketing companies in Bhubaneswar

FluenceTech Digital

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Digital Gaurabh

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Shriyans media

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Addzet advertising and media

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Digituall

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Concluding thoughts

What is copywriting?

What do copywriters do?

Difference between copywriting and content writing

Where do copywriters work?

How to become a copywriter?

Skills required to become a copywriter

Future growth potential

Conclusion

What is video editing?

What does a video editor do?

Why should you choose video editing as a career option?

Skills required for video editing

Eligibility criteria for video editing

The job outlook in video editing

Salary in video editing

Concluding thoughts

What is Search Engine Optimization?

What do SEO specialists do?

Why should you learn Search Engine Optimization?

7 High Paying Digital Marketing Jobs

Final words

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